Book Marketing Services for Authors
Share Your Story
Your book is now complete and it’s time to share it with the world. Our marketing team will help you promote your work by providing you with vital marketing materials to get your book noticed. This starts with a gripping book description, back cover text and author biography, and also encompasses PR tools, social media content, and search engine optimization. We’re ready to get your book into the hands of readers.
*This service can be purchased in addition to the required Cover Design and Interior Formatting services.
Your book has been your personal project, but now that it’s complete, it’s time to share it with the world! Learning how to market a book successfully with constantly changing strategies, new media platforms, and different ways to engage your audience is a job on its own. It would take much time and effort for an individual to learn, but that can be mitigated by working with Palmetto Publishing.
Our marketing team will help you promote your work by providing you with the necessary materials to get your book noticed. Promotion starts with a gripping book description, back cover text, and author biography, and also encompasses press release tools, social media content, and search engine optimization.
Today, authors can’t just be writers; you also need to be intentional at marketing and selling your book to get your work noticed. Getting started early ensures your marketing strategy has more time to work, so contact us today! We’re ready to get your book into the hands of readers.
*You can purchase this service in addition to the required Cover Design and Interior Formatting services.
Marketing Options & Pricing
When you publish with Palmetto Publishing, we will set up a 30-minute call with our dedicated marketing team to discuss our strategy for your book. We tailor each book marketing service to your goals, your genre, and your skill level. Whether you’re starting from scratch or refining your current efforts, our winning strategy will be guided by us while driven by the author.
Our copy editors will create an attention-grabbing book description, back cover text, and professional author biography. We believe these are some of your marketing toolbox’s essential pieces because a sample of the story the person writing is often enough for a reader to give a new book a try.
We provide you with five keywords to help optimize your book’s searchability and categorization. Optimization promotes your book on search engines and within book circles. Once you understand your potential readers’ age group and demographic, you can use the most efficient techniques for reaching your ideal audience.
Why do you need a press release? Being newsworthy and connecting your book to real-life issues and current news events will automatically sell your expertise in specific areas and label you as a credible source. If editors and other writers need to tell stories and make references, connecting your story to recent or popular events helps your chances of success significantly.
Our marketing professionals will compose a press release for you to send to various media outlets and for your use in all marketing and publicity efforts. With this, we build a list of media contacts from blog owners, journalists, and editors at the local regional, and national-level outlets for things like a book review, author interview, or other media feature!
Press Release Distribution
When your book is published, a targeted press release campaign is a very effective way to promote your book, increase your work’s visibility, and work your way up as you begin to earn coverage. We take care of the entire process needed to start this campaign.
*Media coverage is not guaranteed
A dedicated author website is ideal for your readers, reviewers, editors, and producers to find out more about you. Your site should have your bio, links to your blog, social media, media coverage, reviews, and any scheduled appearances.
The website must be well designed and use responsive web design to make it navigable on mobile devices. That’s why our design team will work with you every step of the way to create a custom website for you and your published works.
Authors need to build a platform to pair with actionable book marketing techniques to drive your book’s awareness. It’s exciting to publish your book and go on book tours and book signings, but just as important is keeping up a presence on social media and responding to readers of your work. Our Marketing Package includes
- Press release
- Press release distribution
- Marketing copy
- 20 free softcover books
- 100 free custom-designed postcards
- 200 free custom-designed business cards
- 2 Free Posters for book signings